I began joining online affiliate programs in late 2003. Generating web site traffic through traffic exchanges dominated my life. In 2005, my partner, Aaron, and I opened Nexus Exchange. Ownership of Nexus is my claim to fame.

What most people don’t know about me is that I ventured into safelist ownership in 2004. I now manage three lists. The lists don’t make me any money; that is not my goal there. I just want people to have a place to advertise where they don’t need to have any special skills or knowledge to succeed. I mean, everyone can write an email, right?

This blog is about all things safelist; using safelists, owning safelists, and email advertising in general. Helpful hints and pointers will be featured. My own personal pet peeves will also sneak in. Questions will be gladly answered to the best of my ability.

So, let’s all buckle our seatbelts and see where this blog takes us, shall we?